Mar 23, 2010

How to Set up Your Adsense URL Channels


If you are familiar with Channels move on... else just direct here.. What Are Channels?
Once you log into Google Adsense, you want to click on the tab "Adsense Set-Up"at the top of the page, and then click on "Channels".
                                                    
On the Channels page click on "URL Channels" and then click "+Add New URL Channels".
Then you can just start entering your Hubpage (or other website) urls in the box. If you want to just track all of your hubs as a single entity, the only thing you need to enter is hubpages.com and then click the button marked "Add channel". If you're going to add each Hub separately, then grab all of your hubpage urls and enter them in a batch or singly. Do not use your trackers. You want the raw url here.
And that's it. Now each time you log into your Adsense account, you can select"top channels" from the Reports menu and it will show you your top performing pages. You can also select "View All Adsense for Content channels" to get a performance overview of every page you are tracking.

AdSense Placement Tips to Help Improve Your CTR


If you are a Google AdSense publisher, you know that there are times when you aren't getting the results you expect. To improve your click through ratio(CTR), you may need to move the ads to different places on your website where you can expect more clicks. This post presents some placement tips for AdSense that will help you get more out of your site.
There a million little variables you can tweak with AdSense. One of the most important however, is where you place your ads on your site. Where you put your ads can have a dramatic effect on your earnings.
Regardless of what the so-called AdSense gurus and experts say, there is no definite area that works the best. Since every website is different, and each page is set up differently, it is impossible to say with 100% certainty that any particular position will work the best all of the time.With that said however, there are some guidelines you can follow to improve your Adsense earnings.
1. Place your ads above the fold of your website. "Above the fold" is the top part of the webpage you can see without scrolling down. This is most prominent part of the page, which is immediately visible when the page loads. Because the ads are visible to all visitors, there is a greater likelihood that they will see the ads and take action.
2. Put your ads along the left side of the page instead of the right side. The theory is that since we read from left to right, our brains are more engaged when we are looking at the left side of the page, and we are more likely to notice what is there. Plus, psychologists say that right-handed people tend to favor things that are on their left side. Since most of the general population is right handed, it makes sense to place ads on the left.
3. Insert your AdSense ads inside of your content. By wrapping your content around the ads, they will blend into the page and not stick out like a sore thumb screaming, "I'm an advertisement!" With your AdSense blended into the page, your visitors will be more likely to see them, and you can just let the ad copy do the selling. If the advertisers have done a good job of writing their ad copy, you should be able to get some good results
4. Finally, the rule with AdSense is there are no hard and fast rules. Many factors affect the performance of AdSense on a website, so it is important that you experiment with the ad placement. Merely parking your ads in one spot and then leaving them there is not a very good way to improve your results. Experiment by changing ad formats and sizes, using different text colors, and so forth. Test by leaving them in one position for a few thousand impressions and then move them to another to see how they both compare. Read Channels in Adsense Experiments for more details

Channel Tracking In Adsense


What are channels?






Channels enable you to view detailed reporting about the performance of specific pages and ad units. By assigning a channel to a combination of pages or ad units, you could track the performance of a leaderboard versus a banner, or compare your motorcycle pages to your automobile pages. You can even create a channel to track each of your separate domains, so you can see where your clicks are coming from. While channels can be used to track performance and revenue, they won't have any effect on your earnings or ad targeting. Its a simple way to experiment with ad placements and blending
There are two types of channels from which to choose: URL channels, and custom channels.


URL Channels
Use URL Channels to track your performance without modifying your ad code. By entering a full or partial URL, you can begin tracking the performance of particular pages in your site. You can enter a top-level domain name to track all of the pages on that domain, or you can enter a partial URL to track all of the pages below a certain directory. Entering a full URL will track the performance of that particular page.
For more information, please read How do I create URL channels?
URL channels are only available for AdSense for content pages. If you would like to track your AdSense for search performance, please use custom channels.


Custom Channels
Custom channels allow you to track the performance of specific ad units based on your specified criteria. By pasting channel-specific ad code into your pages, you can track a variety of metrics across a range of URLs. Use custom channels to track the performance of different ad formats, for example, or to compare different page topics to one another. To learn how to create and assign custom channels, please read How do I create custom channels?
You can also turn any custom channel into an ad placement on which advertisers can choose to place their ads.
With up to 200 AdSense channels, plus 200 AdSense for search channels available for each publisher, you can use channels to gain the insight you need to optimize your site's performance. It's easy to add, deactivate, or rename your channels, and customized reports are simple to generate.

 

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